DRINK THE OTHER 
10,000 WINE GRAPES

Most people drink less than 0.002% of what the world has to offer. 
Don’t be like most people.
“[unPINNED] creates space for experimentation across varietals as you re-explore what you taste, what you smell, and how that creates the fabric of the wine in front of you.”

-Kathryn A.

“Ashwin is a warm, welcoming, and down-to-earth guide to wine. Above all, he's a great storyteller who translates his experiences and insights meaningfully to others.”

-Eric Hoover

“The way his knowledge is shared, is so authentic and unique. He is literally empowering you to feel confident about what you have to say, think, and feel about wine.”


-Jennifer Rheaume

“Loved the wine selection from Portugal. Inspired to fly over + visit Luis Pato’s winery in Portugal... perhaps next year? :)”



-Lily LaTulippe

"Even though I had learned some about the industry before, he brought new light to my understanding of both the industry and the beauty behind wine. I could not recommend him enough!"

-Ellen Reilly

UNCORK THE STORIES. UNCOVER THE HISTORY. UNLEASH THE DISCOVERY.

Click on the + icons below to explore the features of each box!

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6 Off-Beat Wines

Rediscover your sense of wonder with each sip—these wines will challenge your expectations and awaken your inner explorer. Every month is a new theme! 

A Like-Minded Wine Community

No more drinking alone in your curiosity—share discoveries, deepen conversations, and feel like you truly belong in a circle of adventurous wine lovers.

Exclusive Member Content

Every shipment includes tasting notes, food pairing ideas, and the inside stories of the winemakers. 

More Diversity Than Any other Wine Club

In the first 6 months of your membership, you'll drink wines from 16 different countries and 34 different varietals all around their own unique theme like Forgotten Grapes, Rebel Winemakers and War-Torn Wines.

  • TERAN

    Teran is a bold grape from Croatia, known for its vibrant acidity, earthy minerality, and juicy dark fruit flavors.

  • TSITSKA & TSOLIKOURI

    A beautiful orange wine from Georgia (the country) made by female winemaker Baia.

  • BAGA

    Meet rebel winemaker Luis Pato who specializes in using Portuguese indigenous grapes.

  • JUHFARK

    One of the smallest wine villages in Hungary keeps the traditional and Juhfark grape alive.

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Ashwin Approved

Everything important I've ever learned about wine, I've learned from winemakers, but most wine lovers don't have the luxury of meeting these small producers, until now. The unPINNED Wine Club brings that knowledge and connection direct to you.
  •  Low intervention
  • Family/ independently run
  • Sustainable practices
  • Low sugar and sulfites
  • Thoughtfully selected
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Go Beyond the bottle

Each month features a new theme, with curated wines, tasting notes, and stories that bring the box — and the bottle — to life.
Upcoming Themes:

Forgotton Grapes

August 

Georgia vs. the World

September

Women Winemakers

October

War-Torn Wines

November
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If a wine remains forgotten for too long, it will eventually vanish. In this theme, we explore some of the forgotten grapes of the world and bring them into the limelight – wines like Juhfark, Azal, and Teran, among others. These wines deserve a place in our glasses and on our planet. 
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Georgia is the birthplace of wine, and because many of us aren’t overly familiar with Georgian wines, we’re going to taste comparatively – Georgian wines with counterparts from slightly more traditional regions and varietals. It’s a duel of terroir. A clash of technique. A celebration of difference.

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For centuries, women were excluded from the world of wine. But today, they’re rewriting the rules—in the vineyard, in the cellar, and in the story of wine itself. This theme highlights women who are not just making wine, but making waves: from Australia to Oregon.
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Behind these bottles are winemakers who persisted through conflict, displacement, and the collapse of entire systems. This isn’t just wine—it’s resistance in a glass. We travel through regions shaped by war and resilience: from Lebanon to Serbia to Georgia. 

Support Artisans. Not Corporations.

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Fausto


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Zsófi and Gabor


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Faouzi


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Maria Elena

FAQs

When will my first wine shipment arrive?

We already sold out of our August shipment, BUT worked with our fulfillment partners to secure just a few more boxes. If you've ordered after July 21st, expect your shipment to arrive within 10 days of ordering.

What are the membership types?

We have three options: Our most popular option is our full experience which comes with 6 bottles per month (each bottle is different). We also have a mini-experience with 3 bottles per month, or a collectors experience with 12 bottles per month (2 of each bottle, 6 different wines).

Can I pause my membership or edit my delivery day if I need to?

Yes, of course! You can manage your membership directly through our portal, which allows you to adjust your delivery day if you travel, and you can absolutely pause if you need to (or even just want to). However, each shipment is unique and is paired with exclusive tasting notes and food pairing guides, so we recommend that you keep a continuous subscription for the best, most comprehensive experience. We don't ship any bottle more than once, so we'd love for you to get to try all the different wines we've meticulously chosen.

Where do you ship to?

We ship to anywhere in the U.S. with the exception of these states:  AL, MS, SD, TN, and UT.

If you are located outside of the U.S., but interested in joining the wine club, send me an email at cheers@unpinnedwine.com. We'll be putting together a waiting list for worldwide shipping and once we receive enough interest, we'll launch globally.

Are the wines organic or low-intervention?

Our founder Ashwin searches for wines that are made by passionate individuals and families, not large conglomerates. Smaller winemakers don't always have the resources to get all the certifications. As such, we don't live by rules like "organic only," rather I take a holistic view of the wines and the winemaker, making a concerted effort to source wines that are lower-intervention, organic, natural, etc., and you'll likely be able to taste and feel the difference.

What if I have another question?

Drop us a line at cheers@unpinnedwine.com, and we'll respond as quickly as we can! Please be patient with us because we are a very small team.

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